Brand Strategy Agency


Your partner in brand. Transformational creativity and know-how to help you achieve brand standout and commercial success.

Your partner in brand. Transformational creativity and know-how to help you achieve brand standout and commercial success.

Brand development

Your brand is your most valuable commercial asset. Your brand is the way people feel about your business. It has the power to build belief and pride in your team, and belief and loyalty in your target customers. We will help you to define your brand purpose and proposition and use these good foundations to create a compelling brand that wins hearts and minds and gets people talking.


Revamp, reinvent, revolutionise! Rebranding is more than a facelift – it’s a powerful catalyst for business transformation. Breathing new life into a company’s image can solve challenges and unlock growth. Rebranding can enable entry into new markets, bring merged companies together, attract a fresh audience or change limiting perceptions.

Brand websites

Captivate your audience from the first click. Your website is the digital face of your brand, building trust and credibility with your visitors. Through content design, immerse your ideal customers in a compelling brand experience. Showcase your offerings, climb search rankings, and drive engagement. Paired with digital marketing, your website becomes an invaluable influencer.

Brand activation

To ensure your brand cuts through the noise and makes contact with your ideal clients and future talent, we create memorable brand experiences. From digital advertising campaigns designed to drive brand awareness and emotional engagement, to exhibition and event activations that stand out, our solutions capture attention and inspire action.

Brand video and motion design

Video and motion design captivates audiences with storytelling that simplifies complex ideas, enhances understanding, and conveys brand personality. Video and motion boost retention, with viewers remembering much more of the message conveyed. Versatile and shareable, they powerful marketing and communication assets.

Brand spaces

Interior and exterior spaces are fantastic opportunities to reflect and reinforce a brand’s identity, values, and personality. For visitors, these spaces become a tangible manifestation of the brand’s promise, resonating long after their visit. But more importantly, for employees, these environments foster a strong sense of team spirit and pride, nurturing a deep connection to the brand they represent.

“Throughout this process we have found Elastic to be responsive, patient and extremely supportive."

Trish Tougher - NHS Lanarkshire

"Our new brand identity is refreshingly different, energetic, modern - but also respectful of our 170 year old heritage."

Richard MacDonald - Keppie

“It has been a pleasure to work with the team at Elastic. They are very professional and efficient and their design work is excellent. Elastic engaged all partners in the process of the brand development and web design to great effect. We are all very happy with the final outcome achieved.”

Louise Trow - Resourcing Scotland’s Heritage

"We were very impressed with the creative from Elastic. It was exactly what we wanted. The team has been brilliant to work with."

Pete Miller - ETB

"We interviewed Lauren and Guy and were immediately impressed by their understanding of what we wanted to achieve and that working with Elastic would be an inclusive and collaborative experience involving staff, management team and existing clients."

Stuart Yeatman - Vercity

"The hairs on the back of my neck stood up when you presented the brand creative. You've made my day and I'm excited for the future."

Peter Rooney - Futurity Finance

“Elastic have seamlessly guided us through the whole process, demonstrating an in-depth knowledge of the brand and technical elements, whilst also producing beautiful content that reflected the world-class quality of the club and appealed to individuals who are seeking rare and unique experiences."

Claire Bruce - The Carnegie Club

"The brand ID workshop was relaxed and creative, and flowed easily, and we were delighted with the concept that Elastic presented to us following it. We felt they had really understood our ideas, aims and direction."

Fiona Armstrong - The Next Chapter

"We ended up with branding which was much more authentic to our company than we’d had before, packaging which elevated our product and presented it cleverly and gorgeously, and a beautiful website which has had loads of brilliant feedback ever since!"

Hannah Evans - Cake Stories

“The Elastic team are a powerhouse of creativity, professionalism, they understand what is happening culturally and how a business can tap into that. Having worked with various marketing companies for many years I have found them exceptional. Challenging the status quo, recommending change at the foundation - in order to harness greater strength of brand - Elastic were bold and saw things from the customers’ perspective.”

Sarah Woodcock - HSPC

"Through the initial Brand-id workshop, which was effortlessly facilitated by Lauren and her team, Elastic really understood our market, our aspirations as a business and they really got our personality too. Elastic nailed the brand concept first time."

Fraser Edmond - Broker Insights

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