

Finding the right audience for CDS
Analytics / Content / Digital Advertising / Email / Lead Identification / Marketing Automation / Mobile / Print / SEM / Social Media / Strategy / Video / Web
First up, what is marketing? Ok, that probably sounds a bit ‘first day of school’. We know you know it’s about getting your product or services in front of potential and existing customers. You’re as different as all your customers, and marketing your business needs to be different, too. It’s not just one approach, or the same sort of thing as your competitors are doing. It’s your thing. Your marketing mix and marketing strategy are unique to you. This is the bit where we come in.
Discover a wonderful world of opportunities
Making sure you are the first to be found on search engines
Get your content in front of your target audience
Making the most out of digital data
Intelligent tech and tools for smarter marketing
The right strategy means doing our research first
Spreading the word and turning customers into fans
Keeping in touch with your customers
Getting in front of the right audience
Letting you know who’s interested in you
We can help you properly and scientifically identify your customers and their specific needs through market research, then help you establish, monitor and carefully look after relationships with these customers through brand marketing. We do this by putting together the right marketing mix for you. Using good old-fashioned human creativity and clever thinking alongside the latest clever tech in digital marketing, we help keep you relevant, interesting, relatable, empathetic and welcoming to your customers. That gets you the results you want, and you get a better return on your investment.
Our Elastic thinking means your marketing strategy can be flexible and fluid enough to constantly react and change to what your customers and competitors are doing. So you stay ahead of the pack and build your brand more successfully. From digital marketing to marketing strategy, from SEO and analytics to lead generation and content marketing, take a closer look at all our elasticated marketing services right here. In the meantime, read more about what all this marketing stuff means for you.
Your brand’s marketing mix is all the different ingredients that make up your overall marketing strategy. We make sure your branding and approach are aligned so that you always get the right product, in front of the right people, at the right time. When it comes to branding and marketing, you’ve got more choices today than ever before, with more and more popping up as online technology keeps developing. We can advise and support you on the right mix to take advantage of all of the exciting opportunities.
We start off by helping you build a compelling, engaging, unique brand that’s going to increase customer loyalty and define the kind of business you want to be. Once we’ve done that, we can help you define your marketing: how you tell your unique story, what channels are best suited to you, and the best way to reach the people you want to engage. We love to get the decision makers in your business together to immerse ourselves in what you do, understand your objectives and target audience profiles, all of which inform your strategy.
A well-defined marketing strategy is your long-term plan, which allows your brand to develop and evolve. Behind this strategy is your purpose, and we love nothing more than helping brands find theirs. It’s what you stand for, why you are unique and ultimately what your goals are. After all, everyone likes a good story, especially ones that are genuine and relatable. We can help you make yours more interesting and more convincing. That’s what makes the difference between your brand existing and it taking off.
We make sure your branding and approach are aligned so you always get the right product, to the right people, at the right time.