A Highland Haven: Launching Dornoch’s New Brand and Website

Dornoch

Showcasing the vibrant community of Dornoch

We are proud to unveil our latest project: a captivating new brand and website for the beautiful town of Dornoch in the Scottish Highlands.

Elastic is working closely with the Dornoch Business Improvement District (BID) team to build the town’s brand and enhance its economic sustainability by fostering business collaboration and promoting Dornoch as a year-round destination.


The new brand identity design reflects Dornoch’s rich heritage and stunning coastal setting.

The new website showcases a vibrant community. It serves as a hub for locals and visitors alike, featuring things to do, events, activities, accommodation, local shops, services, and attractions. It’s highly searchable and allows visitors to explore all that the town has to offer and plan their stay.

Brand Vision and Development  |  Website  |  Animation  |  Marketing Strategy

Dornoch Identity
Tablet view of Home page of Dornoch Website
"Working with Elastic is a pleasure. They had a clear understanding of our brief from the outset and showed a deep understanding of what drives people to visit our little town of Dornoch. From new branding to a refreshed website, the designs are beautiful as much as they tell our story."
Claire Bruce
This is Dornoch
Cross section of Dornoch Website on Mobile Devices
Dornoch-Tablet-Listing-Map

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