The Branding and Design Blog by Elastic

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Here’s why killer branding is vital for eCommerce success in 2021

Social media: does it work for b2b brands?

Marketing: what is its value?

124% increase in traffic for Glasgow’s Keppie Design

Does adversity promote creativity?

What is a responsive website? And why is it important?

Adam Smith: Scotland’s Original Elastic Thinker

Adapting your digital marketing strategy to suit post-COVID shopping habits

What is digital marketing? The ultimate guide for 2020

What’s in a brand?

Cheerio Manor Place – it’s been a blast!

The Agile Agency – What Does This Mean?

What is UX design?

The Benefits of CRM and Marketing Attribution

Leonardo da Vinci: Elastic Thinker

Making of: the Elastic Range video

Michael Bierut: Elastic Thinker

I’ll take a sneeze guard and a motorboat to go, please!

Alexander McQueen: Elastic Thinker

Fun and Thoughtful Design Ideas

Inside Out

Generations Targeted

Creative Branding Transforms Strategy Into Story

The Power of Brand Marketing: Building Connections That Outlast Campaigns

Innovation and Creativity: Exploring the Margins Where Ideas Begin

Thinking About Hiring a Branding Agency? Here’s What to Expect

animated hands holding up ratings icons of 5 stars, heart and thumbs up

Why Corporate Branding Is More Than a Logo

Reforj game

What Makes a Winning Games Brand?

The Power of Motion Graphics & Why Your Brand Should Be Moving

When Rules Break, Brands Shine

How to Give Your Brand Its Own Logotype Voice

Scottish Renewables Enterprises

What Scottish Renewables Enterprises Need to Know about Branding

The Futurity is here

Building a Brand That Feels Human in the AI Age

Colour Pallete

The Subtle Power of Colour in Branding

Branding Trends graphical representation

Branding Trends Shaping UK Businesses in 2025

Building brand awareness delivers impressive results

👀 Pioneering Possibilities 👀 Here’s some creative escapism for you!

How to build a brand that your customers will love coming back to