The Branding and Design Blog by Elastic

Blog

Walking Around: Pythons & Bongos & Old Town

Technology: The Good, The Better & The Best

Stan Lee: A True Marvel

It’s Alive! DJCAD & Gothic Design

Why Do We Say… PSA Edition

Why Do We Say… Retail Edition

Successful PSAs, Non-Profit & Charity Ads

Slacktivism & Today’s Millennial

Aldi vs. Jack’s: Who Will Reign Supreme?

Spring Ahead, Fall Back

Brand Mystery Solved!

Design as Escapism

The Great Escape… From the ASA

Back to the Future: Traditional Ads Making a Comeback

In 2018, No One Should Be Homeless

Parody: The Greatest Form of Flattery?

Touchdown! Advertising at The Super Bowl

Apollo 13 & Creative Versatility

Mythbusting: Social Media

The Bilbao Effect, The V&A & Dundee

How to Give Your Brand Its Own Logotype Voice

Scottish Renewables Enterprises

What Scottish Renewables Enterprises Need to Know about Branding

The Futurity is here

Building a Brand That Feels Human in the AI Age

Colour Pallete

The Subtle Power of Colour in Branding

Branding Trends graphical representation

Branding Trends Shaping UK Businesses in 2025

Building brand awareness delivers impressive results

👀 Pioneering Possibilities 👀 Here’s some creative escapism for you!

How to build a brand that your customers will love coming back to

How to design a website for your healthcare brand

How to make your brand stand out in 2025

Seasons Greetings

Benefits of branding

16 benefits of branding & co-branding

Celebrating the beautiful town of Dornoch

Lauren at Women's Business Club conference

Unbland your Brand Expert Pod at Women’s Business Club Conference

Why your brand needs a strong visual identity

scottish wildcat 1080

Up close and personal with a Scottish Wildcat

What Is the Difference Between Brand Awareness and Brand Recognition?

How to Build Brand Trust