The Branding and Design Blog by Elastic

Blog

A fresh recipe for a brand that appeals to (nearly) everyone’s taste

Summer Lovin’: 2019 Faves

AI Writers: The Future of Copywriting?

Social Media Success: A Recipe for Brands

SEMRush’s Ranking & Your SEO Strategy

Bestival of the Book Festival

4 Traits Every Successful Brand Shares

5 Best Product Launches That Flopped

Online Shopping Goes High-Tech

Crisis Management: Why You Need a Plan

6 Top Graphic Design Trends of 2019

Familiarity Breeds Contempt… or Confidence?

Gamification & B2B Marketing: A Winning Fit?

Content Marketing 101: Part II

Content Marketing 101: Part I

Don’t Be Afraid of “Dark Social”

Why Do You Need SEO?

Selfie Ops & Insta-Spam

How’d You Get Here: Marketing & Copywriting

Cult Classics

How to Design a Website for Your Healthcare Brand

How to Make Your Brand Stand Out in 2025

Seasons Greetings

Why Your Brand Needs a Strong Visual Identity

How to Build Brand Trust

Benefits of branding

16 Benefits of Branding & Co-Branding

Lauren at Women's Business Club conference

Unbland Your Brand Expert Pod at Women’s Business Club Conference

Celebrating the beautiful town of Dornoch

What Is the Difference Between Brand Awareness and Brand Recognition?

scottish wildcat 1080

Up close and personal with a Scottish Wildcat

Brand Identity: How to Develop a Unique & Memorable Brand

Brand Extensions

How Brand Management Has a Direct Impact on Your Bottom Line

Unforgettable – That’s What You Are

The Cosmic Dance

The Most Important Code of All

Integrate brand strategy into your business strategy and watch it flourish 

What is Branding? Understanding Its Importance in 2024

Image of two tennis balls divided by a white line on a green background, made to look like a percentage symbol

It’s a numbers game: How Brand Management Has a Direct Impact on Your Bottom Line